Beer Advocacy Contest
This month I go on four trips: Chicago, Galveston, Charlottesville, and New York. In Texas I will give a speech on beer advocacy. The irony is that
crowds and travel are out of my comfort zone, but I’m putting my head down to get on the hustle to advocate my brand in specific and American craft beer in general.
There is nothing snarky here, for those who might think so, in relation to the interweb folks who reside in Cambridge. We may disagree on marketing and execution, but not on the importance of advocating beer.
Share in the comments section of this blog a story that defines what you think beer advocacy should be about. We will award three prizes: $100, $50, and $25 in the form of gift cards. The deadline is one week from this morning.